In this GA4 course, you will learn how to setup Google Analytics 4 (GA4) and get the most out of it right away. Google Analytics is key to achieving maximum benefit from your marketing efforts. Google Analytics has been around since the introduction in 2005, and in that time it’s helped small businesses and enterprises alike derive value from data that’s generated with web traffic. With the release of Google Analytics 4 (GA4), the way you analyse your data has changed significantly, with updates to everything from the user interface, reports, data models, custom metrics, custom events, to capabilities and implementation.
Within this Google Analytics GA4 course, you will learn how to set up GA4 to provide comprehensive and actionable insights and discover tips and tricks that will help you and your team articulate your goals, increase conversions, track your goals (via tracking), and use custom reports improve your business. Focusing on the measurement reporting sections that have the greatest impact on digital products, you’ll find out how to get to the relevant data, create custom reports, use dimensions, understand your audiences, analyse it, and even export it outside Google Analytics (like Google Data Studio) or investigate further with BigQuery.
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CMIT is a leading provider of accredited courses in the UK and Ireland.
CMIT won “Best Further Education Provider” in The Education Awards 2018 which recognise, encourage and celebrate excellence in the third level education sector.
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www.cmit.ie
Tel: 01 2865783
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www.cmit-elearning.co.uk
Tel: 020 8068 9235
info@cmit-elearning.co.uk
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