Course Categories
Business Studies
Diploma in Management and Leadership,
Business Management,
Business Finance,
People Management,
Team Leadership,
Marketing,
Digital Marketing,
Credit Control,
Certified Trainer,
Event Management,
Coaching.
More »
Childcare, Healthcare and Education
FETAC Childcare,
Childcare Supervision,
Child Psychology,
Childcare Programmes,
Mental Health,
Healthcare,
Human Anatomy,
Social Care.
More »
Psychology and Counselling
Psychology,
Advanced Psychology,
Child Psychology,
Counselling,
Criminology,
Criminology and Forensics,
NLP,
Mediation,
Sports Psychology,
Criminal Psychology,
Forensic Psychology.
More »
Creative Courses
Web Design and eCommerce
Web Design,
Digital Marketing,
CIW Certified Internet Associate,
CIW eCommerce Specialist,
Adobe Photoshop,
Adobe Dreamweaver,
Adobe Flash.
More »
IT and Computers
CompTIA A+,
CompTIA Security+,
Network+,
Office 2010,
Word 2010,
Excel 2010,
Cisco CCDA,
Cisco CCNA,
Cisco CCENT.
More »
Travel and Tourism
Updated
8 January, 2013
Course Details
Unit 1: Principles of Leadership and Management
Unit 4: Marketing for Managers
Who should complete this course?
Entry Requirements / Prerequisites
Assessment
Transfer and Progression to Further Studies
Accreditation
| Diploma in Management and Leadership |  |
|---|
- Course Fee: EUR995
- eLearning course with Tutor Support accredited by: BTEC
- Students have 12 months to work at their own pace, and can start at any time of year.
- Click here to Enrol for this course online now
- Click here to Request a Prospectus
Course Details
|
This internationally recognised course is accredited to the UK Qualifications and Credit Framework (QCF) and is fully recognised in Ireland as a Level 6 award on the National Framework of Qualifications (NFQ)
This course encompasses five units:- (1) Principles of Leadership and Management, (2) Management Activities, (3) Managing Projects, and (4) Marketing, and (5) Customer Relationship Management.
This course will help learners to understand the personal and professional skills needed for effective management and leadership. Learners will examine the skills and attributes of successful leaders and investigate situations where different leadership styles are appropriate. Learners will learn about a range of concepts, tools and models used to manage business activities.
This includes a comprehensive Course Manual, Video, Quizzes and personalised Tutor Support. The course documentation for this course is detailed and easy to read. You will also be able to upload assessments online and receive online feedback. You can use the eLearning system from any computer that has internet access. |
|
Topics Covered in this Course
Unit 1: Principles of Leadership and Management
- The Management Process
- Leadership
- Management and Leadership Styles
- Personal Skills - Communication, Negotiation, Conflict Management, Delegation
- Professional Skills - Coaching, Mentoring
- Leadership Attributes and Skills
- Current theories, Universal theories, Situational theories
- Levels of leadership
- Varying importance of factors in sectors
- Organisations and sub-units e.g. efficiency, reliability, innovation, adaptation and human resources
- Development of Leadership skills
- Specific situations
- Team roles and development
- Current issues impacting on the role - 'eleadership', mergers, virtual teams, globalisation
Unit 2: Management Activities
- Organisation Mission, Structure and Culture
- Customer Orientation
- Operational Management
- Planning
- Lean Management, JIT
- Project Management
- Work plans
- Setting Objectives
- Quality Management
- Delegation
- Monitoring work
- Health and Safety legislation and risk assessment
Unit 3: Managing Projects
- Project Strategy
- Project Management Methodology
- Project Reporting and Meetings
- The Project Charter. The Project Plan
- Work Breakdown Structure (WBS)
- Scheduling Effort. Scheduling Techniques
- Resource and Budget Planning
- Scope Planning, Verification and Change Control
- Team Building. Project Organisation Structures
- Project Monitoring
- Cost Control
- Schedule Control
- Quality Control
- Project Close-out
Unit 4: Marketing for Managers
- Market Analysis
- The Marketing Mix
- Product Strategy
- Pricing Strategy
- Place and Distribution Strategy
- Promotion
- 7Ps
- Marketing Strategy for leaders, followers and challengers
- Offensive and Defensive Strategies
Unit 5: Customer Relationship Management
- Customer Quality Systems
- TQM
- SWOT and PESTLE Analysis of customer service
- Customer Relationship Management
- Reviewing CRM
- Service Improvement
- Monitoring and measuring service
- Review and evaluation of service levels
Who should complete this course?
- Anyone in business who wishes to learn specialised skills in marketing and service management.
- Managers and supervisors who wish to learn essential marketing skills.
- Anyone who is new to a marketing role or considering a career in marketing.
- Business owners who wish to learn essential marketing skills.
Entry Requirements / Prerequisites
- Level 5 certificate or equivalent qualification and/or relevant life and work experiences.
- As this programme is delivered through distance learning, students must be capable of studying on their own initiative.
- A basic working knowledge of computers and access to a computer with internet access is required to do the course.
- For more details on the suitability of this course click here>
Assessment
- This BTEC qualification is assessed through a series of tutor-marked assignments.
Transfer and Progression to Further Studies
- For more details contact us.
Accreditation
- Following successful completion, you will receive an Edexcel BTEC Diploma in Management and Leadership.
- The National Qualifications Authority of Ireland (NQAI) has given formal recognition to this award and recognise it at Level 6 on the Irish National Framework of Qualifications.
- This qualification has been accredited a level 5 (UK) on the Qualifications and Credit Framework (QCF) and are eligible for public funding as determined by the UK Department for Education (DfE) under Sections 96 and 97 of the Learning and Skills Act 2000.
- Please note that there is a EUR60 fee payable for administration, moderation and certification.
- Click here for Accreditation Details
Please include your CMIT Student Number
Powered by LouderVoice Reviews and LouderYou Ireland
Sitemap and Links
