€355
or 3 interest-free payments with 
This distance learning, QQI accredited course means that learners can study flexibly at home, or at work, and gain a nationally accredited Qualification.
This comprehensive distance learning course is designed to equip learners with skills in: (1) marketing strategy, (2) advertising campaign development, (3) communications planning, (4) sales promotion planning, (5) direct marketing, (6) PR, (7) sales, and (8) developing an integrated marketing communications plan. The course is particularly relevant for those who currently work in marketing or have a marketing-related role. It is also very suitable for small businesses owners who wish to improve their marketing effectiveness.
View a detailed list of the learning outcomes for this course on our learning outcomes page.
By enrolling on this course, you’ll receive 24/7 access to the eLearning platform for the full duration of your studies. This includes a detailed course manual, engaging videos, interactive quizzes, and dedicated one-to-one tutor support via a messaging system. You’ll also have access to the CMIT Digital Library, providing a wealth of additional resources.
The course materials for this QQI-certified programme are clearly structured and easy to follow. You can conveniently upload your assessments online and receive feedback through the eLearning platform. You will receive personalised feedback from your tutor on each assessment you submit. The CMIT eLearning platform is accessible from any internet-connected computer, giving you the flexibility to study anytime, anywhere.
How CMIT eLearning Works…
Complete the form below to request a prospectus.
"*" indicates required fields
Flexible studying hours, Can complete the course from home, Covers the topics I am interested in. Good structure to the course. Good support from tutors. Great price. Great course
So far I am enjoying the experience
I’m really enjoying it so far and I cant wait to start the assessments. I am finding the information I am learning very interesting!
I enjoyed the Marketing Communications immensely and I feel I learned a lot.
It is very knowledgeable and helpful.
It contains knowledgeable ideas and topics.
I am really grateful, despite having delivered all my material for further correction, my tutor corrected it as quickly as possible, highlighting the points that I had to correct. In addition to giving me guidance on a possible extension for the term of my assessment.
The course, teachers and tutors are extremely helpful. The course is presented in an easy to understand way and is very interesting.
Great course so far, easy to understand.
CMIT staff and tutor are helpful and they were all nice.
This is an interesting course. I am definitely learning from it. There’s a lot of new terms and vocabulary that I am getting used to.
Very easy to understand and concise. My tutor Karen was very helpful.
Excellent blend of learning. Great content, easy to understand. Very interesting and relevant.
The course content was very easy to follow and the assignments were very clear in terms of expectations.
I have only good things to say about the course. It is broken down in an effective way which makes the learning process much easier. The classes are very clear, informative and with good use of examples which allows for a deeper understanding of the topics.
The course is well put together and broken down. The mix of manual, videos and quizzes are great. All positive.
This course was very interesting and really well laid out. I found it so enjoyable from beginning to end.
I am enjoying the course. The content is clear and to the point and not too long winded! The quizzes are a great way of focusing the mind on the content.
Very interesting and enjoyable so far!
Fantastic course, very educational and interesting.
It was a great course.
Perfectly laid out. Great course manual. Interesting topic.
I really enjoyed this course and it has opened a broader mindset for looking for different employment in the future.
Karen was great to deal with, very encouraging and helpful. I really enjoyed the course and the challenge of the project .
Brilliant course, very informative and interesting.
Brilliant course, all sections were laid out really well and clear.
I enjoyed it a lot and learned from it. Karen was lovely to deal with as my tutor.
I am enjoying doing it and hope to do another course afterwards.
Excellent.
I enjoyed this course the content was easy to understand and online learning suited me.
The course manuals and units are laid out really well and easy to follow. Video content makes it exciting and gives it a nice change to be able to take notes from a voice as well as the reading content.
It was clear and easy to understand. it gave me good knowledge for my role and future development.
It was clear and easy to understand. it gave me good knowledge for my role and future development.
It’s very informative and easy to follow.
Thoroughly enjoyed the course. No improvements needed. The course was great and staff are so helpful.
I think CMIT is great for someone like me who is a working mom. I can work to my own schedule with the course and I find the course work to be very straight forward and easy to get through. This is my second course with CMIT and I definitely intend to do more in the future, thanks for the opportunity to do so. I’d highly recommend CMIT to anyone who wants to excess at a new subject but wouldn’t have the time in to fit attending a class or lecture into their day. It is so user friendly and I find the course work enjoyable and interesting. I don’t think there is much need to improve. The lecturers are so helpful, the course material is great and overall I am beyond happy I chose CMIT.
I really am enjoying the course. It is really helpful and I find it has already improved my confidence in doing my job on a day-to-day.
Course content was very well presented and very interesting. Presentation of content was very good, and amount of learning required was set at a very good level.
I chose to study with CMIT as they offered a broad range of courses including a more advanced version of what I was originally seeking (Digital Marketing). CMIT also had a good reputation based on my online research, and gave a good synopsis of the content available in the courses. The distance/e-learning approach is also highly appreciated, and the time limited access is a superb motivator as well! Overall a really interesting course so far. The amount of detail and learning is good, and the level of content is excellent.
I chose CMIT because of the course on offer & also because of the flexibility to work in my own time. I have found the tutor resource to be an invaluable help also.
I had completed other courses with CMIT, and also because the staff and tutors were so helpful in setting up the courses and giving advice and feedback on the courses. I found the course enjoyable to work on because the project was based on a case study
Having had a Degree in Marketing but having been out of employment for a number of years, I found that by enrolling on the course has increased my chances greatly of getting a job within the Marketing field as I have an up to date QQI qualification.
I found the staff very helpful and I decided to participate in one module first, I found the website easy to use and the tutors very helpful so I decided to continue with CMIT for the rest of my Modules.
It was a great course overall! I am happy with what I learned.
I really like the chat function on the course.
The course content is great and I am learning a lot about marketing communications and how I can incorporate this into my marketing plan.
The course was very good. It made me think a lot about the various questions.
Well designed and easily understood.
I liked that I could do it from home and get a recognised certificate from it. The website is very easy to follow and the topics covered are very enjoyable.
Really good and useful content.
"*" indicates required fields